Brad Scoggin (ArborXR) on Enabling VR/AR at Scale as a Non-Tech Founder
Find it on: Apple Podcasts | Google Podcasts | Spotify | Stitcher
The Guest
Brad Scoggin is the co-founder and CEO of ArborXR, an XR device management solution for enterprises that is currently being used by more than 400 companies and educational institutions around the world.
Brad and his team found companies are using consumer hardware, such as the Oculus Quest, but don’t have the right enterprise software to help them scale as they go from pilot projects to larger deployments.
The problems addressed by ArborXR are an extension of the problems Brad saw as the co-founder and CEO of Springboard VR. Springboard was a venue management solution for VR arcades, which Brad successfully sold during the height of the pandemic.
The Conversation
In this conversation, we discuss Brad’s insights on how to thrive as a non-tech founder pushing the boundaries of VR and AR, and his perspective on utilizing these devices as tools to enhance our experience with the real world, and not exclusively a means of escape.
Brad goes on to share some excellent insights into scaling up (and down) a startup in VR/AR as well as the importance of managing pace, creating transparency, riding the creative tension between focus and experimentation, and successfully building out a remote team.
And of course we get into the details of ArborXR, where Brad shares that they have multiple deployments of over 10,000 headsets!
Links From The Episode
- Article: SpringboardVR Sold, Founders Form New Company by Matt Harding at RePlay Magazine
- Article: ArborXR, Axon Partner for Public Safety Training by Rory Greener at XR Today
- Product: Prisms VR – Experiential Learning for Math
- Book: Rich Dad, Poor DadRich Dad Poor Dad: What the Rich Teach Their Kids About Money - That the Poor and Middle Class Do Not! by Robert T. Kiyosaki
- Book: David and Goliath: Underdogs, Misfits, and the Art of Battling Giants by Malcolm Gladwell
- Book: Strong Fathers, Strong Daughters: 10 Secrets Every Father Should Know by Meg Meeker
- Episode Transcript