Nils Pihl (Auki Labs) on Augmented Reality as an Extension of Human Language
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The Guest
Nils Pihl is the CEO and co-founder of Auki Labs, a company solving the limitations of GPS to accurately position virtual content, particularly for shared experiences. Nils and the team at Auki are building advanced, peer-to-peer positioning protocols and AR cloud infrastructure to enable a new era of spatial computing.
Nils is also the CEO of Matterless Studios, a venture-backed startup creating AI companions and pets made for the augmented reality metaverse.
Prior to founding Auki Labs, Nils was a behavioral engineer who studied Meme Theory and was a practitioner of Memetic Engineering. He’s also a serial entrepreneur bringing forward some key lessons learned into his current endeavors.
The Conversation
In this conversation, Nils shares his perspective on AR as a natural and inevitable extension of human language, arguing that all language is meant to augment and enhance our shared experience of reality.
We go on to discuss Meme Theory, how it applies to AR, and explore Auki Labs’ unique positioning technology. Nils also shares some of the lessons learned from earlier startup experiences.
Links From The Episode
- Article: Auki Labs raises $13 million in seed funding to develop P2P targeting solutions for LBS AR
- Site: Matterless Studios
- Presentation: The Aukiverse Black Paper
- Podcast: Hardcore History: Death Throes of the Roman Republic by Dan Carlin
- Book: The Selfish Gene by Richard Dawkins
- Episode Transcript