Ted - Futurist at Paramount and former first employee at RED Camera - talks about spatial entertainment, the current state of VR, the potential for AR, and how to think about the recent efforts of Magic Leap.
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Ted - Futurist at Paramount and former first employee at RED Camera - talks about spatial entertainment, the current state of VR, the potential for AR, and how to think about the recent efforts of Magic Leap.
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My conversation with Steve continues with a discussion of the trough of disillusionment in the AR & VR markets. Steve also shares how he spots the early stage companies poised to win, and avoid those set to disappoint.
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Steve shares the progress and focus of 8i, and we explore volumetric video. We also discuss the challenges of being the CEO of an early stage company, and what’s unique about starting a company today in AR & VR.
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John shares his the concept of the continuum of occlusion, describes when 360 video makes sense, and explains where the virtual humans have gone, including Tupac.
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David describes how a dump truck guided him along the path to discovering the needs of industrial companies that can be improved through AR, including the time he and his co-founders spent at Y Combinator. He also shares lessons from becoming a 3-time world champion curler.
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Brian is an accomplished lawyer and recognized thought leader focused on creative expression, commercial identity and privacy. In this conversation, we cover hypothetical questions around these and other topics, including cyber-bullying, and video-game violence.
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Ori digs into lessons learned from creating Ogmento (now Apple AR Kit). He also describes 6 product areas he thinks will be massively impactful.
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Ori describes major trends in AR he’s observed through 10 years of running the Augmented World Expo and working in the space. He also describes the AR Cloud and how the winners will emerge.
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Clemens reflects on the evolution of the mindset about AR at enterprise companies over the last decade, and how he’s transitioned from a project-based agency into a product-focused software company with VW as an early adopter.
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Hrish explores social networking experiences in AR and how to monetize them. We also discuss the state of VR content and building a company while living abroad.
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Charlie pulls from his research and perspective as a columnist and author focused on AR to describe a world painted with data and the primacy of the camera as an input device. He also reflects reflects on the downsides of retiring early.
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At Virtual World Entertainment in the early 1990s, Charlie brought location-based VR to retail centers across the country. He shares some hard-earned lessons about the economic challenges of location-based VR and the set of hurdles to overcome for broad adoption of VR in the home.
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Kevin describes the big hole he sees in the process of creating AR and VR experiences, and how he’s drawing on his lessons at a successful design agency to fill it. He also explores the similarities between the early days of the web and the current state of the AR ecosystem.
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Matt shares more of the lessons he’s learned including how to handle the stresses of being a founder, how startups should work with big companies like Samsung or Google, and what early-stage VCs care most about.
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Matt describes why he believes company values are critical - especially for a startup. We also discuss the AR Cloud: what it is, why it’s useful, and why it’s so hard.
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Damien and Melody discuss how to create compelling stories in VR and the potential benefit of applying immersive media to experiential marketing.
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Paul won the 2017 SXSW Hackathon in the music category with his MarbleAR concept. Paul describes his vision and explores the possibilities for AR’s impact on live stage performances. Paul also shares some data behind his popular Stop, Breathe & Think meditation app.
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Josephine explores location-based Augmented Reality - what makes for a great experience and how it can be applied to consumer and enterprise use cases. Josephine also shares how growing up in Nigeria and the UK has influenced her today.
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Barry applies lessons from the previous episode to the struggles of VR and the potential for AR. He also discusses the possibility that we all live in the Matrix, with our brains tricked (or lying) about our perceived reality.
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